Social Media Marketing
Social Media Marketing That Builds Brands & Grows Audiences
Want to grow your followers and boost engagement on Instagram and Facebook?
At TheBackBenchersTech, we help brands grow through effective and affordable social media marketing. Our services focus on measurable results and are trusted by small businesses across New Zealand, Australia and globally.
Whether you’re a startup or a growing business, our tailored social media strategy delivers results that align with your brand and market.
Social Media Marketing Strategy Works
Our team blends analytics, creativity, and platform-specific strategies to deliver high-impact results. We help businesses of all sizes, especially those seeking social media for small businesses, reach new audiences and build digital trust across every platform. that align with your brand goals.
Platform-Specific Strategy
Optimized for Instagram, Facebook, LinkedIn & more
Data-Driven Results
Creative Content
Lead Generation from Social Media
Social Media Marketing Services That Deliver Real Growth
As a trusted provider of social media marketing, we bring both local expertise and global insight to every campaign.
Whether you’re looking for Instagram marketing services or need a proven Facebook advertising agency, we deliver platform-specific solutions that help you grow faster. We offer a complete suite of social media management services to grow your followers, boost visibility, and drive conversions.
Instagram Marketing Strategy
Reels, stories, hashtag research, influencer collabs, grid planning
Facebook Advertising Campaigns
Instagram Ads Management
Targeted promotions, story ads, engagement tracking
Facebook Page Optimization
Content pinning, CTA setup, community building
30-Day Content Calendar
Branded visuals, caption copy, posting schedule, growth insights
Our Strategic Process for Measurable Results
Account Audit & Research
We evaluate your current social presence and your top competitors
Social Media Content Calendar
A monthly plan tailored to your audience and goals.
Engaging reels, carousels, ads, and infographics.
Publishing & Scheduling
We handle regular posting and optimal timing.
Engagement Management
We reply to DMs, comments, and monitor brand mentions.
Performance Tracking
Weekly & monthly reports with clear KPIs and suggestions.
Creative Meets Strategy:Our Content-First Approach
Success on social media doesn’t come from just posting frequently — it comes from posting with purpose. At TheBackbenchersTech, we lead with strategy, creativity, and consistency.
Here’s how our content-first social media approach makes your brand stand out:
- Audience-Focused Storytelling – Every reel, carousel, or ad is tailored to your brand voice and buyer personas.
- Strategic Scheduling – We post at peak times, with weekly planning and monthly campaign goals.
- Creative That Converts – Eye-catching visuals and messaging that spark engagement.
- Ongoing Optimization – We monitor content performance and refine based on results, not guesses.
Web Development Clients Around the World
We’re proud to have worked with businesses from around the globe who trust TheBackBenchersTech for their web development needs.
More Digital Services to Accelerate Your Growth
We’re more than just a social media agency. Here’s how else we help brands succeed online:
Performance-driven, SEO-optimized websites that turn clicks into conversions.
Stunning, intuitive, and functional user interfaces crafted for high engagement and usability.
Professional website copywriting, SEO blogs, landing pages, and product content tailored to your brand voice.
Google Ads, Meta Ads — fully managed and results-driven.
Performance-driven, SEO-optimized websites that turn clicks into conversions.
Stunning, intuitive, and functional user interfaces crafted for high engagement and usability.
Professional website copywriting, SEO blogs, landing pages, and product content tailored to your brand voice.
Google Ads, Meta Ads — fully managed and results-driven.
Got Questions? We've Got Answers!
Which social media platforms do you specialize in?
We currently manage Instagram and Facebook only, delivering tailored strategies for both organic and paid growth.
How often will you post for my brand?
We post 3–5 times per week across platforms, depending on your content calendar and campaign goals.
Are your services affordable for small businesses and startups?
Yes! We specialize in Instagram marketing services, Facebook advertising, and social media marketing for small businesses, startups, and solopreneurs. Our social media management packages are built to be cost-effective and scalable
Will I get performance reports?
Absolutely — we deliver monthly insights with platform metrics, engagement trends, and campaign suggestions. Our social media analytics help refine your campaigns continuously.
Can you help us switch from another agency?
Yes. We offer social media migration support so you can seamlessly transition to our platform.
Let’s Create Scroll-Stopping Social Media Magic
Want to grow your brand online with a consistent, scroll-stopping presence? Our social media experts are here to help. Start your journey with a free strategy session tailored to your business goals.
- hello@thebackbencherstech.com
- +64 21 760 296
