Performance Marketing
Google Ads and Meta Ads Agency
Looking to scale your business with paid ads? As a leading Google Ads agency that Auckland business owners trust, we create fast, target-rich, and conversion-optimized campaigns. Our performance marketing agency focuses on the metrics that matter, powered by our certified Google Ads expert team to drive high-intent leads and sales.
We design custom Google Ads management strategies that ensure your business shows up at the top of search results right when customers are ready to buy.
Google Ads and Meta Ads
Looking to scale your business with paid ads? As a leading Google Ads agency in Auckland business owners trust, we create fast, target-rich, and conversion-optimized campaigns to turn searchers and social media scrollers into paying clients.
Search Intent Targeting
We place your ads directly in front of users actively searching for your products or services on Google Search.
Shopping & Display Reach
Social Feed Dominance
Meta Pixel Retargeting
We configure custom tracking to capture and win back users who previously interacted with your brand.
Our Paid Advertising Services
Google Search Campaigns
Setup and structure by a certified Google Ads expert targeting high-value keywords to capture ready-to-buy customers instantly.
Google Shopping Setup
Specialized Google Ads management for e-commerce, showing your products directly in search results with prices and images.
Pay Per Click
Ongoing pay per click management services optimizing negative keywords and bids to eliminate wasted advertising spend.
Facebook & Instagram Ads
High-converting campaigns built by our expert Facebook ads agency in Auckland team to scale your brand using custom social creative.
Meta Ads Retargeting
Paid Social Strategy
How We Build & Optimize Your Ads

Audit & Competitor Research
Our performance marketing agency audits your industry competitors to uncover low-cost, high-performing keyword and audience opportunities.

Campaign Strategy & Setup
We structure your accounts for expert Google Ads management and target precise buyer demographics to ensure zero budget waste.

Conversion Tracking Setup
Setup of Google Tag Manager, GA4, and Meta Pixel by a certified Facebook ads specialist to cleanly track every lead and sale.

A/B Testing & Scaling
Continuous bid adjustments, negative keyword management, and active scaling of your pay per click advertising campaigns.
Why Choose TheBackBenchers Tech for Google Ads & Meta Ads
- Certified Google Ads & Meta Ads specialists
- Data-driven performance marketing strategies to maximize ROI
- A/B testing of ad copy, visual creatives, and target audiences
- Transparent tracking setup (Meta Pixel, GTM, & GA4)
- Constant optimization of bids and negative keyword lists
- Regular performance reports showing leads, sales, and ROAS
- Tailored ad copy and landing page optimization for higher conversions
Who We've Written For Around the World
We’ve helped businesses across New Zealand, Australia, India, and the UK grow through content.
Google ADS
Meta ADS
Our Services
Native and cross-platform apps for Android and iOS that deliver smooth performance designs.
Stunning, intuitive, and functional user interfaces crafted for high engagement and usability.
Visual storytelling through logos, brand kits, and social media creatives.
Custom themes, plugins, and SEO-ready CMS solutions.
Native and cross-platform apps for Android and iOS that deliver smooth performance designs.
Stunning, intuitive, and functional user interfaces crafted for high engagement and usability.
Visual storytelling through logos, brand kits, and social media creatives.
Custom themes, plugins, and SEO-ready CMS solutions.
Got Questions? We've Got Answers!
Is performance marketing better than SEO for quick rankings?
Do Google and Meta Ads help improve my organic SEO rankings?
Yes, indirectly. Paid ads drive high volumes of traffic and brand searches to your website, which sends positive popularity signals to search engine algorithms, helping boost your organic SEO authority.
Can paid ads help my business show up in AI search results (AEO & GEO)?
How does performance marketing target local and geographic searchers?
We set up advanced geo-targeting parameters. This ensures your ads are only shown to users within specific suburbs or radius coordinates who are searching for your service.
Should I run paid ads if my business is already ranking organically?
Let’s Scale Your Sales Together
- hello@thebackbencherstech.com
- +64 21 760 296




